Blog

How to Launch as a New Brand on Faire

How to Launch as a New Brand on Faire?

Most new Faire launches in 2025 fall flat — not because the products aren’t great, but because the launch playbook has changed. From lining up “friendly” first orders to building...

How to Launch as a New Brand on Faire?

Most new Faire launches in 2025 fall flat — not because the products aren’t great, but because the launch playbook has changed. From lining up “friendly” first orders to building...

Last-Minute Faire Summer Market Checklist: Quick Wins to Boost Sales

Last-Minute Faire Summer Market Checklist: Quic...

The countdown is on! Faire Summer Market is just around the corner, and it’s shaping up to be one of the biggest sales moments of the year. The good news...

Last-Minute Faire Summer Market Checklist: Quic...

The countdown is on! Faire Summer Market is just around the corner, and it’s shaping up to be one of the biggest sales moments of the year. The good news...

5 Costly Mistakes to Avoid During the Faire Summer Market

5 Costly Mistakes to Avoid During the Faire Sum...

The Faire Summer Market is the biggest B2B sales week of the year. If you're not tapping into its potential, you're likely missing out on huge opportunities. At Candid Founders, we’ve...

5 Costly Mistakes to Avoid During the Faire Sum...

The Faire Summer Market is the biggest B2B sales week of the year. If you're not tapping into its potential, you're likely missing out on huge opportunities. At Candid Founders, we’ve...

3 Top Faire Summer Market SEO Updates Every Brand Needs

3 Top Faire Summer Market SEO Updates Every Bra...

If you’re a brand selling on Faire wholesale marketplace, the Faire Summer Market is your golden window to land in retailers’ baskets ahead of the biggest shopping season of the year,...

3 Top Faire Summer Market SEO Updates Every Bra...

If you’re a brand selling on Faire wholesale marketplace, the Faire Summer Market is your golden window to land in retailers’ baskets ahead of the biggest shopping season of the year,...

Faire Product Photography

How to Do Faire Product Photography That Sells:...

Product photography is one thing we’ve found that consistently holds back fantastic brands on Faire wholesale marketplace. You know the kind: a single image, maybe shot in bad lighting on...

How to Do Faire Product Photography That Sells:...

Product photography is one thing we’ve found that consistently holds back fantastic brands on Faire wholesale marketplace. You know the kind: a single image, maybe shot in bad lighting on...

How to Build Long-Term Relationships with Retailers on Faire

How to Build Long-Term Relationships with Retai...

Faire marketplace is brilliant for making wholesale simple. Retailers can shop from you 24/7 with no back-and-forth, minimum orders, or fuss. But there’s a trade-off because that convenience can make...

How to Build Long-Term Relationships with Retai...

Faire marketplace is brilliant for making wholesale simple. Retailers can shop from you 24/7 with no back-and-forth, minimum orders, or fuss. But there’s a trade-off because that convenience can make...